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Learner's Journey Log: Digital Skills: Type Setting

  • Writer: Sehaj Singh
    Sehaj Singh
  • Nov 13, 2020
  • 2 min read

Updated: Nov 30, 2020

Illustrated Gallery


1. Lorem Ipsum - It is a dummy text used as real text font size and name used for making the sample page of any flyer or magazine. It is used as the standard text in industrial usage.








2. Line Measure - It is the measure of the length of the line of all types and it should be between 40-80 characters for easy readability.






3. Leading - It is the space between the words of a line and it should be 120% of the font size for best readability.






4. Tracking- It is the uniform space between the letters of the word and it is best at 0 pt.

5. Kerning - It refers to the adjustment of space between character.








6. Widow - It is a short line or single word at the end of a paragraph.

7. Orphan - It is a word or short line at the beginning or end of a column that is separated from the rest of the paragraph.








8. Flyer - It is a paper advertisement for widespread advertisement.











Key Learnings from the project

  • This project helped me understand the importance of simplicity for promotional works.

  • I learned about the Lorem Ipsum which is very crucial typesetting for the industrial works.

  • I also learned to maintain the paragraph with perfections.

  • Space between the two lines is always 120% of the font size.


Reflection on Typesetting


The typesetting is the main thing for maintaining a format which is clear and easily readable and always tries to keep the sub-headings and text to be in a readable font, not creative ones. We always think to be creative which might attract the viewers it will become difficult for them to analyse the text. We should always take care of the line measure, leading and the tracking of the text to remain at default which will automatically make it better. The viewer needs to read the text quickly and without stress and these things matter a lot at that time.

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